Ursache & Wirkung, Erik Spiekermann, 1982
The book delves into the principles of typography, offering essential guidance on how different elements like letter spacing, line spacing, and font choice impact readability and design. Spiekermann emphasizes clarity, harmony, and functionality in typography to create effective visual communication. From the use of small caps instead of bold text to optimizing word spacing and line lengths, it covers a broad range of tips to improve text presentation.
Top 3 Learnings:
- Pay attention to letter spacing and line height to enhance readability and lead the reader’s eye smoothly across the text.
- Word and line spacing should be adjusted based on the font weight, text length, and environment to maintain clarity without crowding or over-expansion.
- Consider readability in various contexts like dark mode or web formats, where extra adjustments may be necessary for optimal viewing.